Chinese view Americans as Cowboys

Last week I attended a “Chinese cultural workshop”. The company I work for will open a new manufacturing plant in China soon. So, employees were invited to attend this workshop in order to “understand” the Chinese people and how to do business with them.

My wife is born and raised in China. She taught me everything I needed to know about China. I have visited China twice so far. Nevertheless, I wanted to attend the workshop just in case there was something new I could learn (and maybe brag about in front of my wife) :).

The following are some of the interesting things mentioned in the workshop.

Let me start by saying that there are no such thing as fortune cookies in China. Fortune cookies were invented in California, USA. With that out of the way, let’s see how Americans view Chinese.

Americans view Chinese as:

  • Indistinguishable from one another
  • Unsophisticated
  • Difficult to understand
  • Reserved
  • Secretive
  • Autocratic

Chinese view Americans as:

  • Cowboys - I bet you that they got the “cowboy” stereotype from Hollywood movies
  • Impulsive, impatient, and immature
  • Arrogant, loud, self absorbed
  • Interested only in personal profit
  • Young and rebellious
  • Sexually explicit
  • Good entrepreneurs, innovative and creative

(source: Cowboys and Dragon by Charles Lee)

  • Chinese don’t like the numbers 4 and 5. What they like most are numbers 8 and 9.

  • Chinese don’t like the color white. What they like most is the color red.

If you are traveling to China, here are some tips on what types of gift Chinese will mostly appreciate (or not appreciate).

What to give as gifts:

  • Made in USA products - Almost everything is made in China nowadays, so you’ll have to look hard
  • Name brands like Levis Jeans, Armani…
  • Any highly taxable imports like wine, liquor and cigarettes

What not to give as gifts:

  • Clocks = your time is up, you’re going to die soon
  • Green hats = your wife or husband is cheating on you
  • Cheese - Chinese just do not like cheese
  • Anything white

And if you want to see, listen and read some of my observations when I visited China, proceed to my post titled A Different World.


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