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How Big Will Oracle OpenWorld Be This Year?

One of the world’s largest technology conferences is going to start shortly. Oracle OpenWorld 2012 will officially kick off this Sunday, September 30. I will be attending and hope to see you there.

Last year’s event hosted more than 45,000 registered attendees from 117 countries. With eight new acquisitions so far this year, I expect the 2012 event to be even bigger, more than 50,000 attendees and 2,000 sessions.

As an Oracle ACE Director, I will also be attending a two day product briefing with product teams at Oracle HQ. It’s like a mini OpenWorld but only for Oracle ACE Directors.

During the briefing, Oracle product managers talk about the latest and greatest product news. They also share super secret information that is not yet made public. I will report this information to you here on awads.net and via Twitter, unless of course it is protected by a non-disclosure agreement which we usually sign at the beginning of the briefing.

This year, as you can see from my OOW schedule below, I am expanding my horizon beyond pure database related sessions. I am focusing on Oracle Applications and Application Express with a few database performance related sessions mixed in.

In addition to the technical sessions, I am looking forward to the face to face networking with fellow Oracle community members and ACEs, specifically the ACE dinner, blogger meetup and tweetup. Also, not be missed are the exciting Oracle Appreciation Event and the first annual Oracle OpenWorld Musical Festival.

There is also one more event that I am not sure how I agreed to participate in: Swim in the Bay. I may go just to capture the reaction of other participants as they dip their bodies into the cold San Francisco bay water or the scene when they’re eaten by sharks or sea lions :)


The official Twitter hashtag for this year’s event is #oow. Don’t forget to follow me @eddieawad.

Disclosure: The Oracle ACE Program is paying for my Oracle OpenWorld conference fees, travel and lodging.

Thank you Vikki and Lillian!


Filed in Oracle on 24 Sep 12 | Tags:


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